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Between Borders, Beyond Boundaries Strategies for Authentic Business Engagement in an Interconnected World (Audible Audio Edition): Muraly Srinarayanathas, Shane Steward, Muraly Srinarayanathas, Forbes Books: Books
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60 reviews for Between Borders, Beyond Boundaries Strategies for Authentic Business Engagement in an Interconnected World (Audible Audio Edition): Muraly Srinarayanathas, Shane Steward, Muraly Srinarayanathas, Forbes Books: Books
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Kenika Peach –
5.0 out of 5 stars
Learning about doing business globally!
The meaning of this book is all about how to succeed at doing business globally in different countries with a method called the EIA method to doing business! EIA stands for Embed, Interpret, and Act and this has helped the author succeed in doing business in other countries! Doing business in other countries is no easy tasks as there can be a lot of different barriers to jump through. This author has been able to successfully jump over those barriers to do business in different countries, and he is wanting to share his knowledge on how he was able to succeed with the EIA method! With all the different business and investment pursuits this author has done so far, I believe his method has done some great things for him and his family. While the author is thinking big and doing business globally, I also believe this can work for other business owners that want to think more on a smaller scale as well too! Even if this book talks a lot about the positives that have happened with the author, the author also includes some of the challenges and failures that have happened as well which happens to everyone in life all the time. I loved reading and hearing about the author’s life and business ventures so far, and I wish the author and his family all the best going forward in the future!
Anna –
4.0 out of 5 stars
Great resource to help in business
I found this book fascinating and informative to read. Muraly Srinarayanathas uses his expertise and personal experience to provide the reader with invaluable information. He weaves his personal journey as an immigrant and global entrepreneur with actionable insights for cross-cultural business success. His pragmatic writing brings to light that we are all connected on a global level, understanding each other will result in better business and the tools to do so. The book helps encourage interaction and authentic interest in diverse markets. He explains his EIA method, or Embed, Interpret, Act. One of the things I liked about this is that the author explained it in a comprehensive and easy to understand way. I would recommend this to anyone who wants a different perspective on business.
Mika A. –
5.0 out of 5 stars
An interesting read.
I found this incredibly helpful. I’ve learned a lot of strategies from this book. It provides a modern approach in navigating business globally. The author, Muraly Srinarayanathas, has shared his experiences and knowledge from being an entrepreneur and traveling to different countries. In this guide, it shows that businesses can flourish when you understand and respect the cultural differences. It plays a significant role in building a connection in a global marketplace. By learning their culture, it can open a lot of opportunities. His framework, EIA — Embed, Interpret, and Act, is a practical method that can be used in various industries. The explanations on each step are clear and direct. I found this method easy to follow and effective to be successful in global scene. I highly recommend this book, particularly, to entrepreneurs who wanna venture globally.
Charlene Hernes –
5.0 out of 5 stars
This is an inspirational read!
Muraly Srinarayanathas wrote a tremendous book about business engagement. It was very well researched. He discusses the EIA method Embed, Interpret, Act—a transformative process that promises to equip leaders with the skills needed to authentically engage across diverse markets. He gives very valuable information for the business minded like people. He shares his cultural diverse immersion he has been on since coming to Europe and Asia. He discusses his global work and how he impacted different companies and to help others with their businesses and engage others to have better tips and tricks to make them work. He also does a great job of explaining his adventure so others will understand what his work is all about and to encourage others to keep going. I give this book a 5-star rating. I would recommend it to others given the chance.
AliReads –
5.0 out of 5 stars
Talks about business expansion globally with some apt advice
Between Borders, Beyond Boundaries by Muraly Srinarayanathas is a perfect book for doing business around the globe. He provides a different approach to doing business, the EIA method known as Embed, Interpret, and Act. This strategy was beneficial from the author’s point of view for expanding his business. He works hard to spread his business in other countries. He discusses the challenges he faced along with failures. While connecting himself with different countries, he learns about various cultures and traditions.It is a must-read to register businesses in the international market. Through establishing links around the globe, a person builds connections. The author also shares his personal experiences when visiting Canada, Europe, and other countries to understand the importance of cultural diversity and establish healthier networks.
Robin –
4.0 out of 5 stars
Thought provoking and practical guide
“Between Borders, Beyond Boundaries” by Muraly Srinarayanathas is a strategic guide to navigating global business in an increasingly interconnected world. The book explores how businesses can foster genuine engagement across cultures, markets, and industries while maintaining ethical integrity and sustainability. Through real-world case studies, Srinarayanathas emphasizes the importance of flexibility, relationship-building, and cultural intelligence in today’s dynamic business landscape.I found this guide to be both thought-provoking and practical. Srinarayanathas presents a convincing argument for why businesses must go beyond traditional expansion strategies and embrace authentic, meaningful engagement with diverse global markets. What stood out to me was the book’s emphasis on ethical leadership and relationship-building rather than just profit-driven expansion.This book is a must-read for business professionals seeking to navigate international markets with integrity and effectiveness. It’s not just about expanding a business, but about fostering genuine connections and sustainable success in an interconnected world.
L DeRollo –
5.0 out of 5 stars
Very Insightful and Inspirational
“Between Borders, Beyond Boundaries: Strategies for Authentic Business Engagement in an Interconnected World” by Muraly Srinarayanathas is a very insightful and inspirational guidebook and memoir that’s perfect for entrepreneurs and small business owners like me. Through his own diverse life experiences and global connections, Srinarayanathas teaches us everything he’s learned about becoming a successful global entrepreneur using the EIA approach (Embed, Interpret, Act).So much of his work is about building connections with others, working together as a team, and adapting and learning about different cultures and ways of thinking. He discusses the importance of cultural intelligence in international business and provides many practical strategies for dealing with the intricate global challenges we face today.I highly recommend this book to all entrepreneurs looking to thrive and connect with other leaders in the international business market.
Saya Jacaranda –
5.0 out of 5 stars
Deeply personal and motivating
I expected a business book and got something much more: a deeply personal and motivating journey of resilience. Muraly’s story as an immigrant navigating global business is powerful and honest. His reflections on identity, belonging, and cultural adaptability made me reflect on my own path as a first-generation entrepreneur. It was refreshing to see someone weave business advice with real human experience. This is the kind of book that stays with you—not just for what it teaches, but for how it makes you feel about where you come from and where you’re going.
Ivana S. –
5.0 out of 5 stars
A must read
This book is a must-read for anyone who works across cultures. I’ve struggled in the past with understanding how to truly connect with teams in different countries, and this book opened my eyes. The emphasis on listening to local voices and acting with cultural intelligence is something global companies often miss. Srinarayanathas’s examples are grounded in lived experience, not theory, which makes the lessons so much more credible. It’s rare to find a business book that prioritizes empathy without losing sight of strategy, but this one does it beautifully.
Lauraforero –
5.0 out of 5 stars
A mindset shift.
What really stood out to me in this book was the EIA method—Embed, Interpret, Act. It’s an actionable framework that made me rethink how I approach international collaboration. As someone working in a multicultural team, I found these strategies both practical and empowering. Srinarayanathas doesn’t preach theory; he backs it with real-world examples that are easy to relate to and apply. I’ve already shared parts of this with my team, and it sparked a fantastic discussion. For me, this book is more than a business tool, it’s a mindset shift
Kenika Peach –
5.0 out of 5 stars
Learning about doing business globally!
The meaning of this book is all about how to succeed at doing business globally in different countries with a method called the EIA method to doing business! EIA stands for Embed, Interpret, and Act and this has helped the author succeed in doing business in other countries! Doing business in other countries is no easy tasks as there can be a lot of different barriers to jump through. This author has been able to successfully jump over those barriers to do business in different countries, and he is wanting to share his knowledge on how he was able to succeed with the EIA method! With all the different business and investment pursuits this author has done so far, I believe his method has done some great things for him and his family. While the author is thinking big and doing business globally, I also believe this can work for other business owners that want to think more on a smaller scale as well too! Even if this book talks a lot about the positives that have happened with the author, the author also includes some of the challenges and failures that have happened as well which happens to everyone in life all the time. I loved reading and hearing about the author’s life and business ventures so far, and I wish the author and his family all the best going forward in the future!
Anna –
4.0 out of 5 stars
Great resource to help in business
I found this book fascinating and informative to read. Muraly Srinarayanathas uses his expertise and personal experience to provide the reader with invaluable information. He weaves his personal journey as an immigrant and global entrepreneur with actionable insights for cross-cultural business success. His pragmatic writing brings to light that we are all connected on a global level, understanding each other will result in better business and the tools to do so. The book helps encourage interaction and authentic interest in diverse markets. He explains his EIA method, or Embed, Interpret, Act. One of the things I liked about this is that the author explained it in a comprehensive and easy to understand way. I would recommend this to anyone who wants a different perspective on business.
Mika A. –
5.0 out of 5 stars
An interesting read.
I found this incredibly helpful. I’ve learned a lot of strategies from this book. It provides a modern approach in navigating business globally. The author, Muraly Srinarayanathas, has shared his experiences and knowledge from being an entrepreneur and traveling to different countries. In this guide, it shows that businesses can flourish when you understand and respect the cultural differences. It plays a significant role in building a connection in a global marketplace. By learning their culture, it can open a lot of opportunities. His framework, EIA — Embed, Interpret, and Act, is a practical method that can be used in various industries. The explanations on each step are clear and direct. I found this method easy to follow and effective to be successful in global scene. I highly recommend this book, particularly, to entrepreneurs who wanna venture globally.
Charlene Hernes –
5.0 out of 5 stars
This is an inspirational read!
Muraly Srinarayanathas wrote a tremendous book about business engagement. It was very well researched. He discusses the EIA method Embed, Interpret, Act—a transformative process that promises to equip leaders with the skills needed to authentically engage across diverse markets. He gives very valuable information for the business minded like people. He shares his cultural diverse immersion he has been on since coming to Europe and Asia. He discusses his global work and how he impacted different companies and to help others with their businesses and engage others to have better tips and tricks to make them work. He also does a great job of explaining his adventure so others will understand what his work is all about and to encourage others to keep going. I give this book a 5-star rating. I would recommend it to others given the chance.
AliReads –
5.0 out of 5 stars
Talks about business expansion globally with some apt advice
Between Borders, Beyond Boundaries by Muraly Srinarayanathas is a perfect book for doing business around the globe. He provides a different approach to doing business, the EIA method known as Embed, Interpret, and Act. This strategy was beneficial from the author’s point of view for expanding his business. He works hard to spread his business in other countries. He discusses the challenges he faced along with failures. While connecting himself with different countries, he learns about various cultures and traditions.It is a must-read to register businesses in the international market. Through establishing links around the globe, a person builds connections. The author also shares his personal experiences when visiting Canada, Europe, and other countries to understand the importance of cultural diversity and establish healthier networks.
Robin –
4.0 out of 5 stars
Thought provoking and practical guide
“Between Borders, Beyond Boundaries” by Muraly Srinarayanathas is a strategic guide to navigating global business in an increasingly interconnected world. The book explores how businesses can foster genuine engagement across cultures, markets, and industries while maintaining ethical integrity and sustainability. Through real-world case studies, Srinarayanathas emphasizes the importance of flexibility, relationship-building, and cultural intelligence in today’s dynamic business landscape.I found this guide to be both thought-provoking and practical. Srinarayanathas presents a convincing argument for why businesses must go beyond traditional expansion strategies and embrace authentic, meaningful engagement with diverse global markets. What stood out to me was the book’s emphasis on ethical leadership and relationship-building rather than just profit-driven expansion.This book is a must-read for business professionals seeking to navigate international markets with integrity and effectiveness. It’s not just about expanding a business, but about fostering genuine connections and sustainable success in an interconnected world.
L DeRollo –
5.0 out of 5 stars
Very Insightful and Inspirational
“Between Borders, Beyond Boundaries: Strategies for Authentic Business Engagement in an Interconnected World” by Muraly Srinarayanathas is a very insightful and inspirational guidebook and memoir that’s perfect for entrepreneurs and small business owners like me. Through his own diverse life experiences and global connections, Srinarayanathas teaches us everything he’s learned about becoming a successful global entrepreneur using the EIA approach (Embed, Interpret, Act).So much of his work is about building connections with others, working together as a team, and adapting and learning about different cultures and ways of thinking. He discusses the importance of cultural intelligence in international business and provides many practical strategies for dealing with the intricate global challenges we face today.I highly recommend this book to all entrepreneurs looking to thrive and connect with other leaders in the international business market.
Saya Jacaranda –
5.0 out of 5 stars
Deeply personal and motivating
I expected a business book and got something much more: a deeply personal and motivating journey of resilience. Muraly’s story as an immigrant navigating global business is powerful and honest. His reflections on identity, belonging, and cultural adaptability made me reflect on my own path as a first-generation entrepreneur. It was refreshing to see someone weave business advice with real human experience. This is the kind of book that stays with you—not just for what it teaches, but for how it makes you feel about where you come from and where you’re going.
Ivana S. –
5.0 out of 5 stars
A must read
This book is a must-read for anyone who works across cultures. I’ve struggled in the past with understanding how to truly connect with teams in different countries, and this book opened my eyes. The emphasis on listening to local voices and acting with cultural intelligence is something global companies often miss. Srinarayanathas’s examples are grounded in lived experience, not theory, which makes the lessons so much more credible. It’s rare to find a business book that prioritizes empathy without losing sight of strategy, but this one does it beautifully.
Lauraforero –
5.0 out of 5 stars
A mindset shift.
What really stood out to me in this book was the EIA method—Embed, Interpret, Act. It’s an actionable framework that made me rethink how I approach international collaboration. As someone working in a multicultural team, I found these strategies both practical and empowering. Srinarayanathas doesn’t preach theory; he backs it with real-world examples that are easy to relate to and apply. I’ve already shared parts of this with my team, and it sparked a fantastic discussion. For me, this book is more than a business tool, it’s a mindset shift
Kenika Peach –
5.0 out of 5 stars
Learning about doing business globally!
The meaning of this book is all about how to succeed at doing business globally in different countries with a method called the EIA method to doing business! EIA stands for Embed, Interpret, and Act and this has helped the author succeed in doing business in other countries! Doing business in other countries is no easy tasks as there can be a lot of different barriers to jump through. This author has been able to successfully jump over those barriers to do business in different countries, and he is wanting to share his knowledge on how he was able to succeed with the EIA method! With all the different business and investment pursuits this author has done so far, I believe his method has done some great things for him and his family. While the author is thinking big and doing business globally, I also believe this can work for other business owners that want to think more on a smaller scale as well too! Even if this book talks a lot about the positives that have happened with the author, the author also includes some of the challenges and failures that have happened as well which happens to everyone in life all the time. I loved reading and hearing about the author’s life and business ventures so far, and I wish the author and his family all the best going forward in the future!
Anna –
4.0 out of 5 stars
Great resource to help in business
I found this book fascinating and informative to read. Muraly Srinarayanathas uses his expertise and personal experience to provide the reader with invaluable information. He weaves his personal journey as an immigrant and global entrepreneur with actionable insights for cross-cultural business success. His pragmatic writing brings to light that we are all connected on a global level, understanding each other will result in better business and the tools to do so. The book helps encourage interaction and authentic interest in diverse markets. He explains his EIA method, or Embed, Interpret, Act. One of the things I liked about this is that the author explained it in a comprehensive and easy to understand way. I would recommend this to anyone who wants a different perspective on business.
Mika A. –
5.0 out of 5 stars
An interesting read.
I found this incredibly helpful. I’ve learned a lot of strategies from this book. It provides a modern approach in navigating business globally. The author, Muraly Srinarayanathas, has shared his experiences and knowledge from being an entrepreneur and traveling to different countries. In this guide, it shows that businesses can flourish when you understand and respect the cultural differences. It plays a significant role in building a connection in a global marketplace. By learning their culture, it can open a lot of opportunities. His framework, EIA — Embed, Interpret, and Act, is a practical method that can be used in various industries. The explanations on each step are clear and direct. I found this method easy to follow and effective to be successful in global scene. I highly recommend this book, particularly, to entrepreneurs who wanna venture globally.
Charlene Hernes –
5.0 out of 5 stars
This is an inspirational read!
Muraly Srinarayanathas wrote a tremendous book about business engagement. It was very well researched. He discusses the EIA method Embed, Interpret, Act—a transformative process that promises to equip leaders with the skills needed to authentically engage across diverse markets. He gives very valuable information for the business minded like people. He shares his cultural diverse immersion he has been on since coming to Europe and Asia. He discusses his global work and how he impacted different companies and to help others with their businesses and engage others to have better tips and tricks to make them work. He also does a great job of explaining his adventure so others will understand what his work is all about and to encourage others to keep going. I give this book a 5-star rating. I would recommend it to others given the chance.
AliReads –
5.0 out of 5 stars
Talks about business expansion globally with some apt advice
Between Borders, Beyond Boundaries by Muraly Srinarayanathas is a perfect book for doing business around the globe. He provides a different approach to doing business, the EIA method known as Embed, Interpret, and Act. This strategy was beneficial from the author’s point of view for expanding his business. He works hard to spread his business in other countries. He discusses the challenges he faced along with failures. While connecting himself with different countries, he learns about various cultures and traditions.It is a must-read to register businesses in the international market. Through establishing links around the globe, a person builds connections. The author also shares his personal experiences when visiting Canada, Europe, and other countries to understand the importance of cultural diversity and establish healthier networks.
Robin –
4.0 out of 5 stars
Thought provoking and practical guide
“Between Borders, Beyond Boundaries” by Muraly Srinarayanathas is a strategic guide to navigating global business in an increasingly interconnected world. The book explores how businesses can foster genuine engagement across cultures, markets, and industries while maintaining ethical integrity and sustainability. Through real-world case studies, Srinarayanathas emphasizes the importance of flexibility, relationship-building, and cultural intelligence in today’s dynamic business landscape.I found this guide to be both thought-provoking and practical. Srinarayanathas presents a convincing argument for why businesses must go beyond traditional expansion strategies and embrace authentic, meaningful engagement with diverse global markets. What stood out to me was the book’s emphasis on ethical leadership and relationship-building rather than just profit-driven expansion.This book is a must-read for business professionals seeking to navigate international markets with integrity and effectiveness. It’s not just about expanding a business, but about fostering genuine connections and sustainable success in an interconnected world.
L DeRollo –
5.0 out of 5 stars
Very Insightful and Inspirational
“Between Borders, Beyond Boundaries: Strategies for Authentic Business Engagement in an Interconnected World” by Muraly Srinarayanathas is a very insightful and inspirational guidebook and memoir that’s perfect for entrepreneurs and small business owners like me. Through his own diverse life experiences and global connections, Srinarayanathas teaches us everything he’s learned about becoming a successful global entrepreneur using the EIA approach (Embed, Interpret, Act).So much of his work is about building connections with others, working together as a team, and adapting and learning about different cultures and ways of thinking. He discusses the importance of cultural intelligence in international business and provides many practical strategies for dealing with the intricate global challenges we face today.I highly recommend this book to all entrepreneurs looking to thrive and connect with other leaders in the international business market.
Saya Jacaranda –
5.0 out of 5 stars
Deeply personal and motivating
I expected a business book and got something much more: a deeply personal and motivating journey of resilience. Muraly’s story as an immigrant navigating global business is powerful and honest. His reflections on identity, belonging, and cultural adaptability made me reflect on my own path as a first-generation entrepreneur. It was refreshing to see someone weave business advice with real human experience. This is the kind of book that stays with you—not just for what it teaches, but for how it makes you feel about where you come from and where you’re going.
Ivana S. –
5.0 out of 5 stars
A must read
This book is a must-read for anyone who works across cultures. I’ve struggled in the past with understanding how to truly connect with teams in different countries, and this book opened my eyes. The emphasis on listening to local voices and acting with cultural intelligence is something global companies often miss. Srinarayanathas’s examples are grounded in lived experience, not theory, which makes the lessons so much more credible. It’s rare to find a business book that prioritizes empathy without losing sight of strategy, but this one does it beautifully.
Lauraforero –
5.0 out of 5 stars
A mindset shift.
What really stood out to me in this book was the EIA method—Embed, Interpret, Act. It’s an actionable framework that made me rethink how I approach international collaboration. As someone working in a multicultural team, I found these strategies both practical and empowering. Srinarayanathas doesn’t preach theory; he backs it with real-world examples that are easy to relate to and apply. I’ve already shared parts of this with my team, and it sparked a fantastic discussion. For me, this book is more than a business tool, it’s a mindset shift
Kenika Peach –
5.0 out of 5 stars
Learning about doing business globally!
The meaning of this book is all about how to succeed at doing business globally in different countries with a method called the EIA method to doing business! EIA stands for Embed, Interpret, and Act and this has helped the author succeed in doing business in other countries! Doing business in other countries is no easy tasks as there can be a lot of different barriers to jump through. This author has been able to successfully jump over those barriers to do business in different countries, and he is wanting to share his knowledge on how he was able to succeed with the EIA method! With all the different business and investment pursuits this author has done so far, I believe his method has done some great things for him and his family. While the author is thinking big and doing business globally, I also believe this can work for other business owners that want to think more on a smaller scale as well too! Even if this book talks a lot about the positives that have happened with the author, the author also includes some of the challenges and failures that have happened as well which happens to everyone in life all the time. I loved reading and hearing about the author’s life and business ventures so far, and I wish the author and his family all the best going forward in the future!
Anna –
4.0 out of 5 stars
Great resource to help in business
I found this book fascinating and informative to read. Muraly Srinarayanathas uses his expertise and personal experience to provide the reader with invaluable information. He weaves his personal journey as an immigrant and global entrepreneur with actionable insights for cross-cultural business success. His pragmatic writing brings to light that we are all connected on a global level, understanding each other will result in better business and the tools to do so. The book helps encourage interaction and authentic interest in diverse markets. He explains his EIA method, or Embed, Interpret, Act. One of the things I liked about this is that the author explained it in a comprehensive and easy to understand way. I would recommend this to anyone who wants a different perspective on business.
Mika A. –
5.0 out of 5 stars
An interesting read.
I found this incredibly helpful. I’ve learned a lot of strategies from this book. It provides a modern approach in navigating business globally. The author, Muraly Srinarayanathas, has shared his experiences and knowledge from being an entrepreneur and traveling to different countries. In this guide, it shows that businesses can flourish when you understand and respect the cultural differences. It plays a significant role in building a connection in a global marketplace. By learning their culture, it can open a lot of opportunities. His framework, EIA — Embed, Interpret, and Act, is a practical method that can be used in various industries. The explanations on each step are clear and direct. I found this method easy to follow and effective to be successful in global scene. I highly recommend this book, particularly, to entrepreneurs who wanna venture globally.
Charlene Hernes –
5.0 out of 5 stars
This is an inspirational read!
Muraly Srinarayanathas wrote a tremendous book about business engagement. It was very well researched. He discusses the EIA method Embed, Interpret, Act—a transformative process that promises to equip leaders with the skills needed to authentically engage across diverse markets. He gives very valuable information for the business minded like people. He shares his cultural diverse immersion he has been on since coming to Europe and Asia. He discusses his global work and how he impacted different companies and to help others with their businesses and engage others to have better tips and tricks to make them work. He also does a great job of explaining his adventure so others will understand what his work is all about and to encourage others to keep going. I give this book a 5-star rating. I would recommend it to others given the chance.
AliReads –
5.0 out of 5 stars
Talks about business expansion globally with some apt advice
Between Borders, Beyond Boundaries by Muraly Srinarayanathas is a perfect book for doing business around the globe. He provides a different approach to doing business, the EIA method known as Embed, Interpret, and Act. This strategy was beneficial from the author’s point of view for expanding his business. He works hard to spread his business in other countries. He discusses the challenges he faced along with failures. While connecting himself with different countries, he learns about various cultures and traditions.It is a must-read to register businesses in the international market. Through establishing links around the globe, a person builds connections. The author also shares his personal experiences when visiting Canada, Europe, and other countries to understand the importance of cultural diversity and establish healthier networks.
Robin –
4.0 out of 5 stars
Thought provoking and practical guide
“Between Borders, Beyond Boundaries” by Muraly Srinarayanathas is a strategic guide to navigating global business in an increasingly interconnected world. The book explores how businesses can foster genuine engagement across cultures, markets, and industries while maintaining ethical integrity and sustainability. Through real-world case studies, Srinarayanathas emphasizes the importance of flexibility, relationship-building, and cultural intelligence in today’s dynamic business landscape.I found this guide to be both thought-provoking and practical. Srinarayanathas presents a convincing argument for why businesses must go beyond traditional expansion strategies and embrace authentic, meaningful engagement with diverse global markets. What stood out to me was the book’s emphasis on ethical leadership and relationship-building rather than just profit-driven expansion.This book is a must-read for business professionals seeking to navigate international markets with integrity and effectiveness. It’s not just about expanding a business, but about fostering genuine connections and sustainable success in an interconnected world.
L DeRollo –
5.0 out of 5 stars
Very Insightful and Inspirational
“Between Borders, Beyond Boundaries: Strategies for Authentic Business Engagement in an Interconnected World” by Muraly Srinarayanathas is a very insightful and inspirational guidebook and memoir that’s perfect for entrepreneurs and small business owners like me. Through his own diverse life experiences and global connections, Srinarayanathas teaches us everything he’s learned about becoming a successful global entrepreneur using the EIA approach (Embed, Interpret, Act).So much of his work is about building connections with others, working together as a team, and adapting and learning about different cultures and ways of thinking. He discusses the importance of cultural intelligence in international business and provides many practical strategies for dealing with the intricate global challenges we face today.I highly recommend this book to all entrepreneurs looking to thrive and connect with other leaders in the international business market.
Saya Jacaranda –
5.0 out of 5 stars
Deeply personal and motivating
I expected a business book and got something much more: a deeply personal and motivating journey of resilience. Muraly’s story as an immigrant navigating global business is powerful and honest. His reflections on identity, belonging, and cultural adaptability made me reflect on my own path as a first-generation entrepreneur. It was refreshing to see someone weave business advice with real human experience. This is the kind of book that stays with you—not just for what it teaches, but for how it makes you feel about where you come from and where you’re going.
Ivana S. –
5.0 out of 5 stars
A must read
This book is a must-read for anyone who works across cultures. I’ve struggled in the past with understanding how to truly connect with teams in different countries, and this book opened my eyes. The emphasis on listening to local voices and acting with cultural intelligence is something global companies often miss. Srinarayanathas’s examples are grounded in lived experience, not theory, which makes the lessons so much more credible. It’s rare to find a business book that prioritizes empathy without losing sight of strategy, but this one does it beautifully.
Lauraforero –
5.0 out of 5 stars
A mindset shift.
What really stood out to me in this book was the EIA method—Embed, Interpret, Act. It’s an actionable framework that made me rethink how I approach international collaboration. As someone working in a multicultural team, I found these strategies both practical and empowering. Srinarayanathas doesn’t preach theory; he backs it with real-world examples that are easy to relate to and apply. I’ve already shared parts of this with my team, and it sparked a fantastic discussion. For me, this book is more than a business tool, it’s a mindset shift
Kenika Peach –
5.0 out of 5 stars
Learning about doing business globally!
The meaning of this book is all about how to succeed at doing business globally in different countries with a method called the EIA method to doing business! EIA stands for Embed, Interpret, and Act and this has helped the author succeed in doing business in other countries! Doing business in other countries is no easy tasks as there can be a lot of different barriers to jump through. This author has been able to successfully jump over those barriers to do business in different countries, and he is wanting to share his knowledge on how he was able to succeed with the EIA method! With all the different business and investment pursuits this author has done so far, I believe his method has done some great things for him and his family. While the author is thinking big and doing business globally, I also believe this can work for other business owners that want to think more on a smaller scale as well too! Even if this book talks a lot about the positives that have happened with the author, the author also includes some of the challenges and failures that have happened as well which happens to everyone in life all the time. I loved reading and hearing about the author’s life and business ventures so far, and I wish the author and his family all the best going forward in the future!
Anna –
4.0 out of 5 stars
Great resource to help in business
I found this book fascinating and informative to read. Muraly Srinarayanathas uses his expertise and personal experience to provide the reader with invaluable information. He weaves his personal journey as an immigrant and global entrepreneur with actionable insights for cross-cultural business success. His pragmatic writing brings to light that we are all connected on a global level, understanding each other will result in better business and the tools to do so. The book helps encourage interaction and authentic interest in diverse markets. He explains his EIA method, or Embed, Interpret, Act. One of the things I liked about this is that the author explained it in a comprehensive and easy to understand way. I would recommend this to anyone who wants a different perspective on business.
Mika A. –
5.0 out of 5 stars
An interesting read.
I found this incredibly helpful. I’ve learned a lot of strategies from this book. It provides a modern approach in navigating business globally. The author, Muraly Srinarayanathas, has shared his experiences and knowledge from being an entrepreneur and traveling to different countries. In this guide, it shows that businesses can flourish when you understand and respect the cultural differences. It plays a significant role in building a connection in a global marketplace. By learning their culture, it can open a lot of opportunities. His framework, EIA — Embed, Interpret, and Act, is a practical method that can be used in various industries. The explanations on each step are clear and direct. I found this method easy to follow and effective to be successful in global scene. I highly recommend this book, particularly, to entrepreneurs who wanna venture globally.
Charlene Hernes –
5.0 out of 5 stars
This is an inspirational read!
Muraly Srinarayanathas wrote a tremendous book about business engagement. It was very well researched. He discusses the EIA method Embed, Interpret, Act—a transformative process that promises to equip leaders with the skills needed to authentically engage across diverse markets. He gives very valuable information for the business minded like people. He shares his cultural diverse immersion he has been on since coming to Europe and Asia. He discusses his global work and how he impacted different companies and to help others with their businesses and engage others to have better tips and tricks to make them work. He also does a great job of explaining his adventure so others will understand what his work is all about and to encourage others to keep going. I give this book a 5-star rating. I would recommend it to others given the chance.
AliReads –
5.0 out of 5 stars
Talks about business expansion globally with some apt advice
Between Borders, Beyond Boundaries by Muraly Srinarayanathas is a perfect book for doing business around the globe. He provides a different approach to doing business, the EIA method known as Embed, Interpret, and Act. This strategy was beneficial from the author’s point of view for expanding his business. He works hard to spread his business in other countries. He discusses the challenges he faced along with failures. While connecting himself with different countries, he learns about various cultures and traditions.It is a must-read to register businesses in the international market. Through establishing links around the globe, a person builds connections. The author also shares his personal experiences when visiting Canada, Europe, and other countries to understand the importance of cultural diversity and establish healthier networks.
Robin –
4.0 out of 5 stars
Thought provoking and practical guide
“Between Borders, Beyond Boundaries” by Muraly Srinarayanathas is a strategic guide to navigating global business in an increasingly interconnected world. The book explores how businesses can foster genuine engagement across cultures, markets, and industries while maintaining ethical integrity and sustainability. Through real-world case studies, Srinarayanathas emphasizes the importance of flexibility, relationship-building, and cultural intelligence in today’s dynamic business landscape.I found this guide to be both thought-provoking and practical. Srinarayanathas presents a convincing argument for why businesses must go beyond traditional expansion strategies and embrace authentic, meaningful engagement with diverse global markets. What stood out to me was the book’s emphasis on ethical leadership and relationship-building rather than just profit-driven expansion.This book is a must-read for business professionals seeking to navigate international markets with integrity and effectiveness. It’s not just about expanding a business, but about fostering genuine connections and sustainable success in an interconnected world.
L DeRollo –
5.0 out of 5 stars
Very Insightful and Inspirational
“Between Borders, Beyond Boundaries: Strategies for Authentic Business Engagement in an Interconnected World” by Muraly Srinarayanathas is a very insightful and inspirational guidebook and memoir that’s perfect for entrepreneurs and small business owners like me. Through his own diverse life experiences and global connections, Srinarayanathas teaches us everything he’s learned about becoming a successful global entrepreneur using the EIA approach (Embed, Interpret, Act).So much of his work is about building connections with others, working together as a team, and adapting and learning about different cultures and ways of thinking. He discusses the importance of cultural intelligence in international business and provides many practical strategies for dealing with the intricate global challenges we face today.I highly recommend this book to all entrepreneurs looking to thrive and connect with other leaders in the international business market.
Saya Jacaranda –
5.0 out of 5 stars
Deeply personal and motivating
I expected a business book and got something much more: a deeply personal and motivating journey of resilience. Muraly’s story as an immigrant navigating global business is powerful and honest. His reflections on identity, belonging, and cultural adaptability made me reflect on my own path as a first-generation entrepreneur. It was refreshing to see someone weave business advice with real human experience. This is the kind of book that stays with you—not just for what it teaches, but for how it makes you feel about where you come from and where you’re going.
Ivana S. –
5.0 out of 5 stars
A must read
This book is a must-read for anyone who works across cultures. I’ve struggled in the past with understanding how to truly connect with teams in different countries, and this book opened my eyes. The emphasis on listening to local voices and acting with cultural intelligence is something global companies often miss. Srinarayanathas’s examples are grounded in lived experience, not theory, which makes the lessons so much more credible. It’s rare to find a business book that prioritizes empathy without losing sight of strategy, but this one does it beautifully.
Lauraforero –
5.0 out of 5 stars
A mindset shift.
What really stood out to me in this book was the EIA method—Embed, Interpret, Act. It’s an actionable framework that made me rethink how I approach international collaboration. As someone working in a multicultural team, I found these strategies both practical and empowering. Srinarayanathas doesn’t preach theory; he backs it with real-world examples that are easy to relate to and apply. I’ve already shared parts of this with my team, and it sparked a fantastic discussion. For me, this book is more than a business tool, it’s a mindset shift
Kenika Peach –
5.0 out of 5 stars
Learning about doing business globally!
The meaning of this book is all about how to succeed at doing business globally in different countries with a method called the EIA method to doing business! EIA stands for Embed, Interpret, and Act and this has helped the author succeed in doing business in other countries! Doing business in other countries is no easy tasks as there can be a lot of different barriers to jump through. This author has been able to successfully jump over those barriers to do business in different countries, and he is wanting to share his knowledge on how he was able to succeed with the EIA method! With all the different business and investment pursuits this author has done so far, I believe his method has done some great things for him and his family. While the author is thinking big and doing business globally, I also believe this can work for other business owners that want to think more on a smaller scale as well too! Even if this book talks a lot about the positives that have happened with the author, the author also includes some of the challenges and failures that have happened as well which happens to everyone in life all the time. I loved reading and hearing about the author’s life and business ventures so far, and I wish the author and his family all the best going forward in the future!
Anna –
4.0 out of 5 stars
Great resource to help in business
I found this book fascinating and informative to read. Muraly Srinarayanathas uses his expertise and personal experience to provide the reader with invaluable information. He weaves his personal journey as an immigrant and global entrepreneur with actionable insights for cross-cultural business success. His pragmatic writing brings to light that we are all connected on a global level, understanding each other will result in better business and the tools to do so. The book helps encourage interaction and authentic interest in diverse markets. He explains his EIA method, or Embed, Interpret, Act. One of the things I liked about this is that the author explained it in a comprehensive and easy to understand way. I would recommend this to anyone who wants a different perspective on business.
Mika A. –
5.0 out of 5 stars
An interesting read.
I found this incredibly helpful. I’ve learned a lot of strategies from this book. It provides a modern approach in navigating business globally. The author, Muraly Srinarayanathas, has shared his experiences and knowledge from being an entrepreneur and traveling to different countries. In this guide, it shows that businesses can flourish when you understand and respect the cultural differences. It plays a significant role in building a connection in a global marketplace. By learning their culture, it can open a lot of opportunities. His framework, EIA — Embed, Interpret, and Act, is a practical method that can be used in various industries. The explanations on each step are clear and direct. I found this method easy to follow and effective to be successful in global scene. I highly recommend this book, particularly, to entrepreneurs who wanna venture globally.
Charlene Hernes –
5.0 out of 5 stars
This is an inspirational read!
Muraly Srinarayanathas wrote a tremendous book about business engagement. It was very well researched. He discusses the EIA method Embed, Interpret, Act—a transformative process that promises to equip leaders with the skills needed to authentically engage across diverse markets. He gives very valuable information for the business minded like people. He shares his cultural diverse immersion he has been on since coming to Europe and Asia. He discusses his global work and how he impacted different companies and to help others with their businesses and engage others to have better tips and tricks to make them work. He also does a great job of explaining his adventure so others will understand what his work is all about and to encourage others to keep going. I give this book a 5-star rating. I would recommend it to others given the chance.
AliReads –
5.0 out of 5 stars
Talks about business expansion globally with some apt advice
Between Borders, Beyond Boundaries by Muraly Srinarayanathas is a perfect book for doing business around the globe. He provides a different approach to doing business, the EIA method known as Embed, Interpret, and Act. This strategy was beneficial from the author’s point of view for expanding his business. He works hard to spread his business in other countries. He discusses the challenges he faced along with failures. While connecting himself with different countries, he learns about various cultures and traditions.It is a must-read to register businesses in the international market. Through establishing links around the globe, a person builds connections. The author also shares his personal experiences when visiting Canada, Europe, and other countries to understand the importance of cultural diversity and establish healthier networks.
Robin –
4.0 out of 5 stars
Thought provoking and practical guide
“Between Borders, Beyond Boundaries” by Muraly Srinarayanathas is a strategic guide to navigating global business in an increasingly interconnected world. The book explores how businesses can foster genuine engagement across cultures, markets, and industries while maintaining ethical integrity and sustainability. Through real-world case studies, Srinarayanathas emphasizes the importance of flexibility, relationship-building, and cultural intelligence in today’s dynamic business landscape.I found this guide to be both thought-provoking and practical. Srinarayanathas presents a convincing argument for why businesses must go beyond traditional expansion strategies and embrace authentic, meaningful engagement with diverse global markets. What stood out to me was the book’s emphasis on ethical leadership and relationship-building rather than just profit-driven expansion.This book is a must-read for business professionals seeking to navigate international markets with integrity and effectiveness. It’s not just about expanding a business, but about fostering genuine connections and sustainable success in an interconnected world.
L DeRollo –
5.0 out of 5 stars
Very Insightful and Inspirational
“Between Borders, Beyond Boundaries: Strategies for Authentic Business Engagement in an Interconnected World” by Muraly Srinarayanathas is a very insightful and inspirational guidebook and memoir that’s perfect for entrepreneurs and small business owners like me. Through his own diverse life experiences and global connections, Srinarayanathas teaches us everything he’s learned about becoming a successful global entrepreneur using the EIA approach (Embed, Interpret, Act).So much of his work is about building connections with others, working together as a team, and adapting and learning about different cultures and ways of thinking. He discusses the importance of cultural intelligence in international business and provides many practical strategies for dealing with the intricate global challenges we face today.I highly recommend this book to all entrepreneurs looking to thrive and connect with other leaders in the international business market.
Saya Jacaranda –
5.0 out of 5 stars
Deeply personal and motivating
I expected a business book and got something much more: a deeply personal and motivating journey of resilience. Muraly’s story as an immigrant navigating global business is powerful and honest. His reflections on identity, belonging, and cultural adaptability made me reflect on my own path as a first-generation entrepreneur. It was refreshing to see someone weave business advice with real human experience. This is the kind of book that stays with you—not just for what it teaches, but for how it makes you feel about where you come from and where you’re going.
Ivana S. –
5.0 out of 5 stars
A must read
This book is a must-read for anyone who works across cultures. I’ve struggled in the past with understanding how to truly connect with teams in different countries, and this book opened my eyes. The emphasis on listening to local voices and acting with cultural intelligence is something global companies often miss. Srinarayanathas’s examples are grounded in lived experience, not theory, which makes the lessons so much more credible. It’s rare to find a business book that prioritizes empathy without losing sight of strategy, but this one does it beautifully.
Lauraforero –
5.0 out of 5 stars
A mindset shift.
What really stood out to me in this book was the EIA method—Embed, Interpret, Act. It’s an actionable framework that made me rethink how I approach international collaboration. As someone working in a multicultural team, I found these strategies both practical and empowering. Srinarayanathas doesn’t preach theory; he backs it with real-world examples that are easy to relate to and apply. I’ve already shared parts of this with my team, and it sparked a fantastic discussion. For me, this book is more than a business tool, it’s a mindset shift